ROLLING WASABI
Rolls off the tongue with freshness!
Rolling Wasabi is a poké and sushi restaurant located in Edison, NJ. The client wanted fun and minimal aesthetics that could communicate to the 19 - 27-year-old target market.
WORK
BRANDING
YEAR
2019
At Rolling Wasabi, our logo is a testament to creativity and collaboration. Our client's vision was clear: appeal to the younger generation while retaining the essence of sushi in a modern way. This sparked a journey of exploration as we crafted numerous design options
After many iterations and creative endeavors, we achieved a breakthrough with a simplified version. This choice encapsulates our commitment to youthful aesthetics, connecting with our 19-27-year-old target audience. Our logo is more than an image; it's a symbol of tradition, innovation, and fresh appeal.
rolls off the tongue
•
with freshness
•
rolls off the tongue • with freshness •

To-Go Menu
Enjoy Japanese flavors with our convenient to-go menu. From sushi to poké, we offer fresh and portable delights. Order now to take Rolling Wasabi with you wherever you go